World Smokefree May leads up to the celebration of World Smokefree Day on 31st May . Internationally, World Smokefree Day is known as World No Tobacco Day, and is celebrated annually on 31 May.
The objectives of World Smokefree May and World Smokefree Day in New Zealand are:
- raising awareness and contributing to the achievement of the Smokefree 2025 goal
- raising awareness of the smokefree kaupapa with the underlying objectives of reducing exposure to second-hand smoke and increasing quit attempts
- enabling continuity and consistency of messaging and creative across the country
- building on and complementing current work in tobacco control.

Want to quit?
World Smokefree May is the perfect opportunity to encourage and help those who want to quit smoking and support friends and whānau on their quit journey.
If you want to stop smoking, or want to support someone who smokes to quit, see the stop smoking services page for details on the organisations who can help in your region. You can learn more about how vaping can help some people to quit smoking.